I studied creative writing and film at the University of Washington, eager to get a job in the publishing industry. At the time, digital marketing was still developing, Facebook was only two years old, and Twitter was being tested. I started this blog in the fall of 2006 as an experiment before realizing that writing online could be a full time gig.
For three years, from 2006 to 2009, I worked as a freelance copywriter and marketer for entrepreneurs, startups, and marketers as the owner of Seattle Freelance. Without realizing it, I was building the framework for digital marketing campaigns on dozens of websites. The next step was to start my own agency. In 2009, I started Great Leap Studios in New York City, a small content marketing agency focused on local service providers.
I had a blast running my company, working directly with clients, and building campaigns from the ground up using content as the backbone. I learned not only how the digital landscape was changing, but how good writing and smart positioning could help a small business compete with nearly anyone online. Taking that to the next level, I joined ThomasNet RPM in 2013 as Director of Strategy. I spent two years with the ThomasNet team, helping to grow the agency business from 15 clients to more than 70.
I left RPM in late 2015 to spend more time with family, moving to Pittsburgh and starting LeadConnect Marketing. Today I work directly with business owners, marketing teams, and agencies around the globe to support their marketing communications needs, building strategies and helping to execute them for positive results.
I have worked with more than two hundred businesses in twenty-three countries to build their businesses through content. Today I write on this blog, publish to sites like lifehack.org, and publish a weekly podcast about board games with friends in New York.
I have been married to my wife, Margaret, for more than eight years. We have two children and live in Pittsburgh, PA.
How to Contact Me
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