My Story

I studied creative writing and film at the University of Washington, eager to get a job in the publishing industry. At the time, digital marketing was still developing, Facebook was only two years old, and Twitter was being tested. I started this blog in the fall of 2006 as an experiment before realizing that writing online could be a full time gig.

For three years, from 2006 to 2009, I worked as a freelance copywriter and marketer for entrepreneurs, startups, and marketers as the owner of Seattle Freelance. Without realizing it, I was building the framework for digital marketing campaigns on dozens of websites. The next step was to start my own agency. In 2009, I started Great Leap Studios in New York City, a small content marketing agency focused on local service providers.

I had a blast running my company, working directly with clients, and building campaigns from the ground up using content as the backbone. I learned not only how the digital landscape was changing, but how good writing and smart positioning could help a small business compete with nearly anyone online. Taking that to the next level, I joined ThomasNet RPM in 2013 as Director of Strategy. I spent two years with the ThomasNet team, helping to grow the agency business from 15 clients to more than 70.

I left RPM in late 2015 to spend more time with family, moving to Pittsburgh and starting LeadConnect Marketing. Today I work directly with business owners, marketing teams, and agencies around the globe to support their marketing communications needs, building strategies and helping to execute them for positive results.

I have worked with more than two hundred businesses in twenty-three countries to build their businesses through content. Today I write on this blog, publish to sites like, and publish a weekly podcast about board games with friends in New York.

I have been married to my wife, Margaret, for more than eight years. We have two children and live in Pittsburgh, PA.

How to Contact Me

Click here to contact me through the site, or email me directly here. You can also follow me on Twitter, Facebook, or connect with me on LinkedIn. I enjoy connecting with readers, fellow marketers, and other professionals, so please hit me up with any questions!