On Why Standing Desks Are Awesome

A couple years ago a client asked me to write an article about standing desks. I had never seen one before and thought it was a joke. Consider me sobered when I did some preliminary research and learned how many health problems are being attributed to constant...

Book Review: Rework by the Founders of 37Signals

My Super Cool Weekly Review Column (This Week: ReWork) A long long time ago (in a living room far far away) I used to write short reviews of some of the stuff I would read, watch, experience, etc. Along with the habit of blogging, my reviews disappeared. Being as that...

Marketing and Branding as Storytelling

Branding is an immensely powerful tool, but a lot of people ignore it entirely. So, to ensure you don’t do the same, I’m going to use a different term for it. The “B” word sounds too much like something a marketing department spits out when they want to reach “target...