by chatfielda | Inbound Marketing
Good content is not easy to write. It takes time to research, outline, write, rewrite, and publish that content. So when it fails to generate the kind of shares and conversation we expect, it can be frustrating. Fortunately, there are small tricks you can use to boost...
by chatfielda | Productivity
Americans work a lot. The vast majority of us go above and beyond the typical 9-5, Monday-Friday routine, working between 45-55 hours per week. So when energy starts to lag and the day gets that much longer, most of us turn to chemicals and quick fixes to get the...
by chatfielda | Inbound Marketing
One of the hardest parts about building a product and launching it to the world is that it takes so much time. Getting started is hard enough, but the next steps can be a nightmare to implement. Research. Drafting. Editing. Graphic design. There’s a lot on that...
by chatfielda | Inbound Marketing
I’m back! After a three week battle with every known communicable disease you might find in a preschool, my family is (for the moment) largely healthy. This week, I want to look at the other half of content marketing – the promotional components of getting a...
by chatfielda | Inbound Marketing
Good content resonates. It crosses editorial lines and finds an audience in places you may not expect. But “good” content doesn’t necessarily mean “shareable” content. Useful ideas, valuable resources, and well written copy are a must, but a good percentage of your...