by chatfielda | Inbound Marketing, Sales & Marketing
There are a lot of really cool things online – tools, services, and techniques that other entrepreneurs and businesses are using to create incredible experiences for their prospects and customers. When I see someone doing something new and exciting I take note –...
by chatfielda | Inbound Marketing
Increase web traffic. It’s one of the most frustrating things a marketing director can be told, because let’s face it, it doesn’t happen overnight. That’s why so many companies turn almost immediately to search engine marketing as a solution to...
by chatfielda | Inbound Marketing
There are a lot of really cool things online – tools, services, and techniques that other entrepreneurs and businesses are using to create incredible experiences for their prospects and customers. When I see someone doing something new and exciting I take note –...
by chatfielda | Inbound Marketing
When I first work with a client, their content strategy is in one of two places – it’s either non-existent with the core of marketing efforts focused on offline tactics and old school sales methods, or it’s focused on quantity over quality. For those that fall...
by chatfielda | Inbound Marketing
For a number of industries summer represents a relatively slow period. If you sell to other businesses, it’s likely you’ll experience quieter than normal months through July and August, but that doesn’t mean you have to put your own marketing efforts on hold. In fact,...
by chatfielda | Inbound Marketing
Content creation takes a lot of time. A single blog post can take several hours when you account for research, drafting, editing, layout, and promotion. So it’s understandable that you want to get as much out of every post as you can. Yet our goals as marketers are...
